Water footprint
2025 05 19
•
4 MIN
Carolina Skarupa
Product Carbon Footprint Analyst

The water footprint is the total volume of fresh water used, directly and indirectly, to produce a good or service across its entire life cycle. It is a key indicator for understanding the environmental impact of water consumption and for managing this resource sustainably.
This article explains what the water footprint is, its three components, how it is measured and how it can be reduced in companies and activities.
The water footprint measures the water used at every stage of a product's life, from growing or extracting the raw materials to manufacturing, transport and final use. It counts not only the water used visibly in the factory, but also the water embedded across the whole value chain. The concept was developed by Arjen Hoekstra and the Water Footprint Network.
The water footprint is classified into three components:
To this classification by colours we can add another distinction that is useful for companies: the direct and indirect footprint, depending on whether the water is consumed within the facilities or in the supply chain through virtual water.
A high water footprint can deplete water sources, degrade ecosystems and expose companies to supply restrictions, penalties and market risks. Fresh water is a limited and unevenly distributed resource, and the pressure on it increases with population growth, industrialisation and climate change.
If you want to know how the environmental impact of a product is assessed, we recommend our article on life cycle assessment (LCA).
Two main frameworks are used to measure the water footprint: the ISO 14046:2014 standard, with an impact-oriented approach, and the Water Footprint Assessment methodology of the Water Footprint Network. The latter is structured in four phases:
The key difference is that ISO 14046 translates the volumes into impact indicators (for example, of scarcity) through life cycle assessment, while the WFA emphasises accounting by colours and its sustainability at the basin level.
Measuring the water footprint makes it possible to identify where water consumption is concentrated and to prioritise reduction actions. In the textile industry, for example, large volumes of water are used to grow cotton, dye fabrics and process them, so improvements must cover all stages.
For companies, knowing the water footprint helps to optimise processes, reduce costs and strengthen resilience against scarcity. If you want to go deeper, you can read our article on how to measure the corporate water footprint.
Sustainability is not limited to reducing the carbon footprint: it also involves the responsible use of water. Adopting sustainable water management is essential to guarantee access to this resource in the future.
In agriculture, efficient water use has a direct impact on food production and on the health of ecosystems. To go deeper, see our article on the water footprint in agriculture.
There are strategies to reduce the water footprint at both the personal and corporate level:
If you are interested in this approach, you can read our article on strategies to reduce the water footprint of companies.
The water footprint is an essential indicator for understanding the impact of water consumption on the environment. Measuring and managing it helps to reduce costs, lower risks and improve a company's reputation. With standardised tools and proven strategies, any organisation can move towards a more efficient and resilient use of water.
Consumption measures the volume of water used directly, while the water footprint also includes the indirect water from the value chain (virtual water) and the associated pollution (grey footprint).
Yes. The water footprint can be assessed in accordance with the ISO 14046 standard and verified by accredited certification bodies.
Agriculture is, by far, the largest user of fresh water (around 70% according to the FAO), followed by sectors such as textiles, food and mining.
It intensifies the variability of rainfall and the frequency of droughts, which alters water availability and can increase the pressure on surface and underground sources.
To measure and reduce your organisation's water footprint with traceable data, you can rely on Manglai's water footprint solution.
Carolina Skarupa
Product Carbon Footprint Analyst
About the author
Graduated in Industrial Engineering and Management from the Karlsruhe Institute of Technology, with a master’s degree in Environmental Management and Conservation from the University of Cádiz. I'm a Product Carbon Footprint Analyst at Manglai, advising clients on measuring their carbon footprint. I specialize in developing programs aimed at the Sustainable Development Goals for companies. My commitment to environmental preservation is key to the implementation of action plans within the corporate sector.
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