Corporate water neutrality is the goal of reducing a company's water footprint as far as possible and then balancing the residual volume through replenishment and water-quality projects in the catchments where the company and its supply chain operate. The aim is to leave a neutral or net-positive impact on local water resources, in both quantity and quality.
Unlike carbon, water is a local resource: a litre saved or replenished in one basin does not offset a litre consumed in another. For this reason, credible water neutrality is always assessed at the level of the specific basins a company affects, prioritising those under water stress.
Good practice follows a reduce-first logic, broadly aligned with the Alliance for Water Stewardship (AWS) International Water Stewardship Standard, which guides sites through five steps: gather and understand, commit and plan, implement, evaluate, and communicate and disclose.
To make replenishment claims comparable, companies use the Volumetric Water Benefit Accounting (VWBA) method, developed by the World Resources Institute (WRI). VWBA estimates the volume of water returned to or saved within a basin by a stewardship activity, providing a common, science-based unit for reporting water benefits.
A central principle is locating both impact and replenishment in the same water-stressed basins. Tools such as the Aqueduct Water Risk Atlas (WRI) and the AWARE characterisation factor help identify where action delivers the greatest benefit.
Water neutrality is the water-focused counterpart of carbon neutrality: where carbon neutrality is now framed by ISO 14068-1, water neutrality relies on water-specific standards and basin-level accounting. It connects directly with water security and the reduction of water vulnerability.
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Water security is the capacity to ensure sustainable access to sufficient, acceptable-quality water for people, economic activity and ecosystems, while managing risks such as droughts, floods and pollution.
Water vulnerability measures how susceptible a basin, community, company or ecosystem is to harm from changes in water availability, quality and access, combining exposure, sensitivity and adaptive capacity.
A water deficit occurs when demand for water outstrips effective availability, leading to restrictions, aquifer overexploitation and environmental and economic stress.
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